Cookie Policy - Explora
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Types of Cookies used by mdbr.it

Below are the various types of cookies used by our domain according to their purpose of use.

Technical Cookies
This type of cookie is strictly necessary for the correct functioning of certain sections of the Site.
They are of two categories:

Analytical cookies
Cookies in this category are used to collect information about the use of the site. This type of cookie collects anonymous data about user activity and how users arrived at the Site. Analytical cookies are sent from the Site itself or from third party domains.
Our domain uses this information for anonymous statistical analysis in order to improve the use of the Site and to make the content more interesting and relevant to users’ wishes.

Analysis cookies from third-party services
These cookies are used to collect information on the use of the Site by users in an anonymous form such as: pages visited, time spent, traffic origins, geographical origin, age, gender and interests.
These cookies are sent by external domains, in this case by Google Analytics. Our domain uses this information for statistical purposes.

Cookies for integrating third-party software products and functions
This type of cookie integrates functionality developed by third parties within the pages of the Site such as icons and preferences expressed in social networks for the purpose of sharing site content or for the use of third party software services (such as software to generate maps and other software offering additional services). These cookies are sent from third party domains and partner sites that offer their functionality between the pages of the Site. Our domain uses this information to offer services to you.

Profiling cookies
These are those cookies necessary to create user profiles in order to send advertising messages in line with the preferences expressed by the user within the pages of the Site.
Our domain does not use profiling cookies.

This document contains information on the technologies that enable this Application to achieve the purposes described below. These technologies allow the Owner to collect and save information (for example by using Cookies) or use resources (for example by running a script) on the User’s device when the User interacts with this Application.

For the sake of simplicity, in this document these technologies are briefly referred to as “Tracking Tools”, unless there is reason to differentiate.
For example, although Cookies can be used in both web and mobile browsers, it would be inappropriate to talk about Cookies in the context of mobile applications, since these are Tracking Tools that require the presence of a browser. For this reason, within this document the term Cookies is only used to specifically refer to that particular type of Tracking Tool.

Some of the purposes for which Tracking Tools are used may also require the User’s consent. If consent is given, it can be freely revoked at any time by following the instructions contained in this document.

This Application uses Tracking Tools managed directly by the Owner (commonly called “first party” Tracking Tools) and Tracking Tools that enable services provided by third parties (commonly called “third party” Tracking Tools). Unless otherwise specified within this document, such third parties have access to their respective Tracking Tools.
Duration and expiry of Cookies and other similar Tracking Tools may vary depending on what is set by the Controller or each third party provider. Some of them expire at the end of the User’s browsing session.
In addition to what is specified in the description of each of the categories below, Users can obtain more detailed and updated information on the duration, as well as any other relevant information – such as the presence of other Tracking Tools – in the privacy policies of the respective third party providers (through the links provided) or by contacting the Controller.

Activities strictly necessary to ensure the operation of this Application and the provision of the Service
This Application uses Cookies commonly called “technical” or other similar Tracking Tools to perform activities strictly necessary to ensure the operation or provision of the Service.

Other activities involving the use of Tracking Tools

Experience
This Application uses Tracking Tools to improve the quality of the user experience and enable interactions with external content, networks and platforms.

Content from external platforms:
This type of service allows content hosted on external platforms to be displayed directly from the pages of this Application and to interact with them.
This type of service may nevertheless collect data on web traffic related to the pages where the service is installed, even when users are not using it.

Google Fonts (Google Ireland Limited)
Google Fonts is a font style display service operated by Google Ireland Limited that allows this Application to integrate such content within its pages.
Personal Data Processed: Usage Data and Tracking Tools.

Place of processing: Ireland – Privacy Policy. https://policies.google.com/privacy

Storage duration: up to 3 months

Measurement
This Application uses Tracking Tools to measure traffic and analyse Users’ behaviour to improve the Service.

Statistics:
The services contained in this section allow the Data Controller to monitor and analyse traffic data and serve to track User behaviour.

Google Analytics (Universal Analytics) (Google Ireland Limited)
Google Analytics (Universal Analytics) is a web analytics service provided by Google Ireland Limited (“Google”). Google uses the Personal Data collected in order to track and examine the use of this Application, compile reports and share them with other services developed by Google.
Google may use the Personal Data to contextualise and personalise the advertisements of its advertising network.
Personal Data processed: Usage Data and Tracking Tools.
Place of processing: Ireland – Privacy Policy – Opt Out. https://policies.google.com/privacy – https://tools.google.com/dlpage/gaoptout?hl=en

Storage Duration:

AMP_TOKEN: 1 hour
_ga: 2 years
_gac*: 3 months
_gat: 1 minute
_gid: 1 day

How to manage preferences and give or revoke consent
There are several ways to manage preferences for Tracking Tools and to give or withdraw consent where necessary:

Users can manage preferences relating to Tracking Tools directly through their device settings – for example, they can prevent the use or storage of Tracking Tools.

In addition, whenever the use of Tracking Tools is dependent on consent, Users may give or revoke such consent by setting their preferences within the cookie policy or updating such preferences via the privacy widget for consent preferences, if any.

It is also possible to remove previously saved Tracking Tools, including those used to save the consent preferences initially expressed by the User, through specific browser or device features.

Other Tracking Tools present in the browser’s local memory can be removed by deleting the browsing history.

As for Third Party Tracking Tools, Users can manage their preferences by visiting the relevant opt out link (if available), using the tools described in the third party’s privacy policy or by contacting the third party directly.

Identifying Tracking Tools Settings

Users may also manage certain Tracking Tools for mobile applications by disabling them through the appropriate device settings, such as mobile advertising settings or tracking settings in general (Users may consult their device settings to locate the relevant one).

Consequences of refusing to use Tracking Tools
Users are free to decide whether or not to allow the use of Tracking Tools. However, please note that the Tracking Tools allow this Application to provide Users with a better experience and enhanced functionalities (in line with the purposes outlined in this document). Therefore, if the User decides to block the use of Tracking Tools, the Data Controller may not be able to provide the related functionalities.

Data Controller
Explora, il Museo dei Bambini di Roma
Museo dei Bambini Società Cooperativa Sociale
Via Flaminia 82 00196 Rome
https://www.mdbr.it
Tel. +39 063613776 # 201 Fax +39 0636086803
P.I. and C.F. 05504141002
Recipient Code M5UXCR1
pec: museodeibambiniscsonlus@pec.it

Holder’s email address: museodeibambiniscsonlus@pec.it

Since the use of Third Party Tracking Tools on this Application cannot be fully controlled by the Controller, any specific reference to Third Party Tracking Tools is to be considered indicative only. To obtain complete information, Users are kindly invited to consult the privacy policy of the respective third party services listed in this document.

Given the objective complexity of identifying tracking technologies, Users are invited to contact the Data Controller should they wish to receive further information on the use of such technologies on this Application.

Personal Data (or Data)
Personal Data is any information that, directly or indirectly, even in connection with any other information, including a personal identification number, makes a natural person identified or identifiable.

Usage Data
the country of origin, the characteristics of the browser and operating system used by the visitor, the various temporal connotations of the visit (e.g. the length of time spent on each page) and the details of the itinerary followed within the Application, with particular reference to the sequence of pages consulted, the parameters relating to the operating system and the User’s IT environment.

User
The individual who uses this Application which, unless otherwise specified, coincides with the Data Subject.

Data Subject
The natural person to whom the Personal Data refer.

Data Controller (or Processor)
The natural person, legal entity, public administration and any other entity that processes Personal Data on behalf of the Controller, as set out in this privacy policy.

Data Controller (or Owner)
The natural or legal person, public authority, service or other body that, individually or jointly with others, determines the purposes and means of the processing of personal data and the instruments adopted, including the security measures relating to the operation and use of this Application. The Data Controller, unless otherwise specified, is the owner of this Application.

This Application
The hardware or software tool through which Users’ Personal Data are collected and processed.

Service
The Service provided by this Application as defined in the relevant terms (if any) on this site/application.

European Union (or EU)
Unless otherwise specified, any reference to the European Union in this document shall be deemed to include all the current member states of the European Union and the European Economic Area.

Cookies
Cookies are tracking tools that consist of small pieces of data stored within the User’s browser.

Tracking Tool
A Tracking Tool is any technology – e.g. cookies, unique identifiers, web beacons, embedded scripts, e-tags and fingerprinting – that allows Users to be tracked, for example by collecting or storing information on the User’s device.

Legal references
Unless otherwise specified, this Privacy Policy relates exclusively to this Application.

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